Help the frustrated owner complete their online appliance review.

"My new smart fridge is completely broken; ___ convinced that ___ only purpose in life is to freeze my lettuce."

The correct answer is it's / its.

It's is a contraction of "it is" (The fridge is broken; it is convinced...).

Its is the possessive form of "it" (its only purpose).

Fun fact: Even native speakers constantly mix these up because we usually add an apostrophe + s to show possession (like "the dog's bone"). However, possessive pronouns (like his, hers, and its) never take an apostrophe!